What out clients say

Combining interviews with leaders, communicators and employees; review of channels, engagement activities, current agenda items, existing survey data and related terminology and tactics.

"Everythings make sense"

For more than 20 years, as an in-house practitioner and as a consultant, Mike has challenged traditional internal communication practice and thinking in an effort to demonstrate IC's potential as a differentiator and driver of alignment and performance.
An MBA graduate of London Business School and a former US political consultant, Mike's approach is research-based and cross-disciplinary. He has worked with large corporates like Maersk, Shell, Cargill and Avery Dennison, startups and public sector organizations. He is the Past Chair of IABC in Europe-Middle East-North Africa. Mike serves his global clients from his base in Delft in the Netherlands.
Cayling White
Head marketing buff
WP Buffs

"Everythings make sense"

For more than 20 years, as an in-house practitioner and as a consultant, Mike has challenged traditional internal communication practice and thinking in an effort to demonstrate IC's potential as a differentiator and driver of alignment and performance.
An MBA graduate of London Business School and a former US political consultant, Mike's approach is research-based and cross-disciplinary. He has worked with large corporates like Maersk, Shell, Cargill and Avery Dennison, startups and public sector organizations. He is the Past Chair of IABC in Europe-Middle East-North Africa. Mike serves his global clients from his base in Delft in the Netherlands.
Cayling White
Head marketing buff
WP Buffs

"Everythings make sense"

For more than 20 years, as an in-house practitioner and as a consultant, Mike has challenged traditional internal communication practice and thinking in an effort to demonstrate IC's potential as a differentiator and driver of alignment and performance.
An MBA graduate of London Business School and a former US political consultant, Mike's approach is research-based and cross-disciplinary. He has worked with large corporates like Maersk, Shell, Cargill and Avery Dennison, startups and public sector organizations. He is the Past Chair of IABC in Europe-Middle East-North Africa. Mike serves his global clients from his base in Delft in the Netherlands.
Cayling White
Head marketing buff
WP Buffs

"Everythings make sense"

For more than 20 years, as an in-house practitioner and as a consultant, Mike has challenged traditional internal communication practice and thinking in an effort to demonstrate IC's potential as a differentiator and driver of alignment and performance.
An MBA graduate of London Business School and a former US political consultant, Mike's approach is research-based and cross-disciplinary. He has worked with large corporates like Maersk, Shell, Cargill and Avery Dennison, startups and public sector organizations. He is the Past Chair of IABC in Europe-Middle East-North Africa. Mike serves his global clients from his base in Delft in the Netherlands.
Cayling White
Head marketing buff
WP Buffs

"Everythings make sense"

For more than 20 years, as an in-house practitioner and as a consultant, Mike has challenged traditional internal communication practice and thinking in an effort to demonstrate IC's potential as a differentiator and driver of alignment and performance.
An MBA graduate of London Business School and a former US political consultant, Mike's approach is research-based and cross-disciplinary. He has worked with large corporates like Maersk, Shell, Cargill and Avery Dennison, startups and public sector organizations. He is the Past Chair of IABC in Europe-Middle East-North Africa. Mike serves his global clients from his base in Delft in the Netherlands.
Cayling White
Head marketing buff
WP Buffs

"Everythings make sense"

For more than 20 years, as an in-house practitioner and as a consultant, Mike has challenged traditional internal communication practice and thinking in an effort to demonstrate IC's potential as a differentiator and driver of alignment and performance.
An MBA graduate of London Business School and a former US political consultant, Mike's approach is research-based and cross-disciplinary. He has worked with large corporates like Maersk, Shell, Cargill and Avery Dennison, startups and public sector organizations. He is the Past Chair of IABC in Europe-Middle East-North Africa. Mike serves his global clients from his base in Delft in the Netherlands.
Cayling White
Head marketing buff
WP Buffs

Let us help yoy build a deep understanding of yout project, and move from research to insight action.

Contact Us

Connect with us

Get a free of charge half-hour conversation about how to move from research to insight action. Get in touch.










* THIS FIELDS ARE REQUIRED

Privacy policy: Your data will only be stored and used to provide you with more information about Changing The Terms and its offerings.
Your data will not be shared with anyone else.