Town halls are a primary official form of corporate verbal communication. But are they worth the effort to organize, much less the total hours of attendance that they mandate from those in attendance?
When it comes to organizations and their social dynamics, I tend to think there are four main kinds of people, each of which has distinct roles and needs to be addressed in distinct, yet integrated ways.
Rather than try to guess what my client would say in a given situation, I write from the standpoint of “what I would say if I was in my client’s situation, if I had her status, responsibility, goals and ambitions.” Or, put another way: “I write ambitiously, with a willingness to edit comprehensively.”
One of the biggest challenges facing internal communicators involves demonstrating the value that we create through our activities and expenditures. I propose a classification of communication activity against the most popular desired outcomes I’ve seen:
The stadiums look similar, they are played on grass fields with oblong balls and players of various sizes, but they are by no means the same game.
The business world is not monolithic. It is populated with individual leaders at all levels with objectives, visions and ambitions, with unique perspectives, personalities, interests and future plans which, when shared appropriately, can help provide traction to their efforts.