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It’s time for conversations

  I started blogging about internal communication more than ten years ago. Changing The Terms started as a blog in 2014, and as a business last year. It’s been a great way for me to raise questions and promote challenges to standard internal comms practices.  And, the interaction has been a bit one-way. Changing The… Continue reading It’s time for conversations

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Changing the terms of “engagement?” Probably not.

One of the things that has frustrated me for years has been the popularity of the words “employee engagement” and the belief its pursuit should be a central aim of internal communication - and indeed of business itself - without a single coherent definition of the term. With practitioners, survey firms and corporations each promoting… Continue reading Changing the terms of “engagement?” Probably not.

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Can you be strategic without strategy? Live from Iceland

One of my biggest concerns about the state of the internal communication profession is the extent to which it has become disengaged from, and even dismissive of, strategy. So I scratched my head a little bit when I saw a piece from Katie Macaulay offering advice to aspiring communication pros on “how to be a… Continue reading Can you be strategic without strategy? Live from Iceland

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The political question that means everything to internal communication: Live from Iceland

  With high profile elections and their aftermath dominating the news outside the “firewall,” it’s occurred to me that their underlying dynamic – the tension and balance between “authoritarianism” and “liberalism” - also has a huge impact on internal communication. Part of the problem is that organizations are managed on “authoritarian” lines – evidenced by… Continue reading The political question that means everything to internal communication: Live from Iceland

Tools and services, Uncategorized

Six “term-changers” for internal communication

  As I have said often, it’s not the easiest of times to be a strategically-oriented internal communicator. At a time when clients want “snazzy-snappy-happy” tactics, a number of brave practitioners and firms have developed real tools and methodologies that seek to change the game, or even “change the terms” for their clients. These six… Continue reading Six “term-changers” for internal communication

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Are town halls “worth the paper they are printed on?”

One quote famously misattributed to Hollywood titan Samuel Goldwyn was “a verbal contract isn’t worth the paper it’s printed on.” Now, town halls are the main official form of corporate verbal communication. They are where senior executives speak to large crowds of employees, and are such a stable fixture in the internal communication world that they might… Continue reading Are town halls “worth the paper they are printed on?”