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Two different games: a sporting look at internal and external communication:

One of the more persistent ideas in the communication world is that internal and external communication will eventually converge. Indeed, some practitioners already view the two disciplines as integrated and interchangeable. They do draw on similar skill sets - writing, production, and digital channel management most prominently. There is also a decreasing distinction between the… Continue reading Two different games: a sporting look at internal and external communication:

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Disruption, not destruction as KPMG overboards “engagement”

Having lived ever-so-slightly more than a half century, I’ve had the opportunity to experience a number of “where were you when this happened” moments. Some were awful: the Challenger disaster, the death of Princess Diana. Others were happier, like the fall of the Berlin Wall and the time my English football club, Tottenham Hotspur, earned… Continue reading Disruption, not destruction as KPMG overboards “engagement”

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From “engagement” to performance: KPMG decision gives a historic break to business communicators

For the last ten-plus years, the God called "employee engagement" has reigned supreme over all of the so-called "people fields" and, for the most part, swept up internal communication in its wake. This week's news that KPMG has not only abandoned its employee survey but repudiated the notion of "employee engagement" as having any causal… Continue reading From “engagement” to performance: KPMG decision gives a historic break to business communicators

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Unpacking the Pravda Principle, looking beyond “engagement”

Last week, I published my first internal communications blog post in quite a while, The Pravda Principle. It was a kind of shoot-from-the-hip exercise, based on an idea that had been rolling around my head for years—the paradox of why Pravda, long mocked and despised by Westerners as the epitome of propaganda and falsehood was,… Continue reading Unpacking the Pravda Principle, looking beyond “engagement”