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It’s time to join: why association membership has never been more important

For communication professionals, the matter of whether to pay one’s annual dues in a communications association is often a big question mark. Often the choice comes down to a me-centred choice: “what do I get for my money?” Yes, as I submitted my annual dues payment for the International Association of Business Communicators (IABC), I… Continue reading It’s time to join: why association membership has never been more important

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Top-down hierarchy meets a four-dimensional world: making it all work

As an internal communicator, one of my biggest challenges has been to reconcile my understanding of both the effectiveness and ineffectiveness of hierarchy as a driver of communication, with the continuing demand for hierarchy-based communication tactics and approaches. I’m not a believer in  the “committees over titles” approach known as “holacracy,” or other more anarchic… Continue reading Top-down hierarchy meets a four-dimensional world: making it all work

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Four dimensions of internal influence: ambassadors, influencers, advocates and followers

One of the enduring memories of my undergraduate education at the University of Wisconsin is a comment made by an otherwise forgotten Statistics professor: “There are two kinds of people in this world – those who think there are two kinds of people, and those who don’t.” When it comes to organizations and their social… Continue reading Four dimensions of internal influence: ambassadors, influencers, advocates and followers

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Writing for leaders and managers – some things that work

As a communications professional working with senior leaders and managers in large organizations, I make no apologies for the fact that I like to write. For me, writing assignments are not simply opportunities for me to put my best foot forward with clients, they are also moments where I can help amplify and accelerate my… Continue reading Writing for leaders and managers – some things that work

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What I would do with a research budget right now

As an internal communicator with a strong bias towards written communication and the use of survey research tools, I often have faced challenges from employers and potential clients over strategic and tactical preferences and precedents. In many organizations, tactical priorities and the budgets attached to them are non-negotiable, with employee engagement surveys and management conferences… Continue reading What I would do with a research budget right now

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Putting the “I” back into Internal Communication

As I completed the last days of my six-month stint as an in-house internal communications (IC) pro, I recognized that I’ve picked up some substantial insights about the current state of IC. There’s an old saying: “there ain’t no ‘I’ in ‘team,’” but there is very much an “I” in Internal Communication. In fact, many… Continue reading Putting the “I” back into Internal Communication

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Engagement? Awareness? How about Participation?

One of the challenges of business communication is that the objectives can get a bit murky from time to time. The longstanding pursuit of “engagement,” for instance, is the result of a term being exalted beyond its operational or actionable meaning – engagement is often being sought for its own sake without a direct connection… Continue reading Engagement? Awareness? How about Participation?